Pixel Arts Game Education Branding

Company re-branding for Pixel Arts Game Education. Complete with entire standards guide. 

Pixel Arts Game Education is a non-profit association and a program partner of TechStart Education Foundation, a 501(c)(3) that promotes wider access to technology education for K-12 students in order to strengthen the skills they need to thrive in the global economy.

Their vision is that every community can open source social change through games and provide tools and resources to transform lives. Imagine learning through play where discovery inspires engagement and failure encourages more exploration, better communication, and shared innovation. 

The rebranding focuses on the company principles of collaboration, diversity, generosity, and creating a safe environment. A brand standards guide was created to ensure unity across the brand and all its collateral.

Software: Adobe Illustrator, InDesign, and Photoshop.